๐ŸŽฏ Piqki โ€” Creator Outreach CRM

22 creators ยท Tier 1 + 2 = active targets ยท Last updated Feb 21 2026

โš ๏ธ Before You Reach Out

  1. Manual aesthetic audit first โ€” review last 12 posts before contacting anyone. Confirm style fit.
  2. Press-on history check โ€” search handle + "press on." Convert enthusiasts beat cold-pitching acrylic loyalists.
  3. Seed timing โ€” 4โ€“6 weeks before May launch = outreach by late March.
  4. DM vs. email โ€” most prefer Instagram DM. Agency-repped creators (e.g. @nailsxanalysse) require email.
  5. No ask in first contact โ€” send product, leave a genuine note, no strings. Follow up in 2 weeks.
โฌœ Not started
๐Ÿ“ค Outreach sent
๐Ÿ’ฌ Replied
๐Ÿ“ฆ Sample sent
โœ… Confirmed
โŒ Pass

โญ Tier 1 โ€” Priority Targets

Handle Platform Followers Contact Status Date Out Response Sample Notes
@natalieminervanails TikTok + IG 43.8K TT ยท 217K IG IG DM / agent โฌœ Not started โ€” โ€” โ€” LA-based, Euphoria, Kaia Gerber, Sydney Sweeney, OPI Global Ambassador. Clearest Piqki energy on list. First outreach.
@nailslpc.xo Instagram ~48K IG IG DM โฌœ Not started โ€” โ€” โ€” SoCal, OPI Mani Crew โ€” brand experience. 4.9% engagement. Clean, structured aesthetic.
@killlanails Instagram ~31K IG IG DM โฌœ Not started โ€” โ€” โ€” 85.1% engagement rate โ€” extraordinary signal. Loyal niche community. Verify content style before outreach.
@nailsby.ivvie Instagram ~39K IG IG DM โฌœ Not started โ€” โ€” โ€” Luxury nail artist, SoCal. 49.1% engagement. 20% follower growth. Premium positioning aligns with Piqki.

Tier 2 โ€” Strong Candidates

Handle Platform Followers Contact Status Date Out Response Sample Notes
@shapedbynyla Instagram ~52K IG IG DM โฌœ Not started โ€” โ€” โ€” 28.6% engagement. Metro Detroit. Fast-growing (25% 6-mo). Verify aesthetic before outreach.
@myshell.nails Instagram ~28K IG IG DM โฌœ Not started โ€” โ€” โ€” "Classy vibes," Gel X, Aprรจs certified. 35% growth. Strong voice alignment.
@nailartbysofia_ Instagram ~32K IG IG DM โฌœ Not started โ€” โ€” โ€” Educator, elegant nail art. Madam Glam ambassador โ€” brand-open. Strong growth (35%).
@thenailxperiment Instagram ~29K IG IG DM โฌœ Not started โ€” โ€” โ€” Natural nail care focus. 7.9% engagement. Press-ons as natural-nail-friendly = perfect angle.
@nailzbydianita Instagram ~34K IG IG DM โฌœ Not started โ€” โ€” โ€” 13.9% engagement. Acrylic-forward โ€” verify if press-on content realistic for her audience before seeding.
@navas_nails Instagram ~25K IG IG DM โฌœ Not started โ€” โ€” โ€” Home-based artist. Anti-salon identity = naturally press-on adjacent. 10.6% engagement.
@nailsxanalysse TikTok + IG 99.1K TT ยท 169K IG Email agency (Sociable Society) โฌœ Not started โ€” โ€” โ€” LA-based, 4.6M TT likes. Agency-repped = higher cost bar โ€” likely paid deal needed. Top of micro range.
@icedbybribri Instagram ~93K IG IG DM โฌœ Not started โ€” โ€” โ€” Fastest-growing (55% 6-mo), 9.7% engagement. Bold/Philly aesthetic โ€” verify fit before seeding.
@naildbyjuli IG + TikTok ~46K IG ยท 7.3K TT IG DM โฌœ Not started โ€” โ€” โ€” Whimsical style (more playful than editorial). Dual platform. TikTok nano = low-cost seed opportunity.
@pressonsslayedbyval Instagram ~84K IG IG DM โฌœ Not started โ€” โ€” โ€” Press-on specialist โ€” strongest category match. โš ๏ธ 1.1% engagement is a red flag. Seed low-cost only.

DM Template

Hi [Name] โ€” I've been following your work and love [specific recent post or detail]. I'm the founder of Piqki, a press-on nail brand launching this spring. We're selecting a small group of creators to try our first collection before it goes live โ€” no ask, just our product and your honest reaction.

Would love to send you a set if you're open to it. Let me know your address or feel free to DM me back.

โ€” Gin

โš ๏ธ Personalize the [specific detail] line for every single outreach. Generic openers kill response rates.

The Nano Gap

Web research can't surface creators under ~10K followers. When ready to scale seeding:

Modash (~$299/mo, 30-day trial) โ€” filter by nail + press-on + US + 1Kโ€“100K + engagement >5% โ†’ returns 200โ€“400 candidates in minutes.
Manual TikTok hashtag mining โ€” #pressonnails #pressonnailsathome #nailtok โ€” look for 1Kโ€“10K accounts with high comment-to-view ratio.

This list covers the micro tier. The nano tier (50โ€“100 more creators) unlocks with Modash.
Source: projects/piqki-creator-research.md (n=12 sources, Confidence: Medium) ยท Last updated Feb 21 2026
โœ‰๏ธ Send to Max